A blog can be a very powerful way to get your marketing message out, due to the fact that they’re very search engine friendly, and because they encourage interaction with website visitors, making it more likely that they’ll return on a regular basis. As a business owner, perhaps you’d like to become a blogger, but aren’t really sure how to get started. Or maybe you have a blog, but you’re having trouble finding the time to maintain it. In either case, an Internet Marketing Virtual Assistant can provide the help you need.
If you don’t yet have a blog, but would like to start one, an Internet Marketing Virtual Assistant can:
- Recommend a blogging platform that meets your needs
- Set up your blogging account or install blogging software on your hosting service
- Create a unique design for your blog, or search for available themes or templates that match your requirements
- Suggest widgets and plug-ins to enhance the functionality of your blog
- Customize your blog design and layout
- Provide you with instruction on posting to your blog
There are a number of ways a VA can assist you once your blog is up and running. These may include:
- Proofreading and editing your entries before posting them
- Sourcing stock photos or clipart to accompany your posts
- Moderating comments
- Tracking statistics
- Announcing your new blog posts on social media sites
Many bloggers start out with great enthusiasm, but then find it difficult to continue coming up with things to write about, and this is another area where a virtual assistant can be a tremendous asset. A professional IMVA can conduct research for:
- Topic ideas
- Facts and figures on topics you’ve chosen to write about
- Important keywords for you to incorporate into your post titles and content
Blogging isn’t just about writing posts; it’s important to read other blogs and interact by posting comments. Busy professionals often have trouble finding the time to monitor what others are writing about, even when they make use of Google Alerts, RSS feeds, or other tools, but a virtual assistant can help you maximize your time by doing this on your behalf and bringing to your attention any blogs where it would be valuable for you to join the conversation.
With an Internet Marketing Virtual Assistant on your team, you can count on having a blog that reflects you and your business and sends out your message effectively. If there is any aspect of blogging that you don’t know how to do, don’t have time to do, or just don’t want to do yourself, just ask – we can probably help. I’m always happy to offer a free 30 minute consultation!