Every year it seems to get harder and harder to say the right thing. Is it okay to say Merry Christmas? Is it better to say Season’s Greetings or Happy Holidays? Or is it presumptuous to assume that someone is celebrating a holiday at all? Yet not saying anything doesn’t feel right either. I’ve tackled…
Virtual Assistant, Website Designer, and Blogger
Author Archives:
Why Wait for New Year’s? Change can begin any day…
For what seems like a very long time, I’ve been trying to be more active and spend less time sitting in front of a screen (my laptop during working hours, my TV during downtime). I love to walk, but I can come up with any number of excuses not to: It’s too cold/hot/rainy/snowy/windy I’m too…
Building Relationships through Social Media
When I started my business in 2002, social media as we know it today didn’t even exist. Now, less than ten years later, it has become an essential marketing tool for businesses of all sizes. Unfortunately, some businesses don’t understand the difference between social media marketing and traditional advertising. Traditional advertising is a one-way street….
There I am again!
I’ve been so busy with client projects this fall that I haven’t had time to submit content to as many crowdsourced or collaborative blog posts as I’d have liked, but I did participate in 17 Best Tips for Attracting Blog Traffic. I was on People in Connection Internet TV earlier this month, and invite you to…
Leveraging LinkedIn
LinkedIn is considered one of the “Big Three” of social media, but it doesn’t get nearly as much attention as Twitter and Facebook, despite the fact that it’s been around much longer. I suspect that it’s because many people use Facebook and Twitter for personal networking rather than, or in addition to, business networking, whereas…
POC Conference 2011: The Afterglow
As mentioned in my last post, I recently attended the POC Conference in Toronto. It was a fabulous experience and, in addition to having the honour of presenting to 70 professional organizers from all over Canada, I heard some excellent speakers, including Joe Roberts, The Skid Row CEO and Margarita Ibbott of Downshifting – Professional…
The Janet Finder
A few years ago, a student I knew set up a web page called The Sarah Finder so her friends and family could keep track of her busy schedule. Sometimes I think that’s not such a bad idea! This is what I’ll be up to over the next few days: On Saturday, I’ll be joining…
Trick or Treat! Avoiding the dangers of cyberspace
In just a few days, we’ll be visited by scary looking witches, vampires, zombies, and Charlie Sheen lookalikes, but we know it’s all in good fun. What’s really scary is the growing number of dangers we face online as individuals and as business owners. That’s probably why the U.S. Department of Homeland Security declared October…