Archive for: Fabulous Freebies

Trick or Treat! Avoiding the dangers of cyberspace

A scary witchIn just a few days, we’ll be visited by scary looking witches, vampires, zombies, and Charlie Sheen lookalikes, but we know it’s all in good fun.

What’s really scary is the growing number of dangers we face online as individuals and as business owners. That’s probably why the U.S. Department of Homeland Security declared October to be Cyber Security Awareness Month.

Since these threats know no geographic boundaries, I’m happy to do my part by sharing some information to help you avoid them, beginning with one of my own articles, Tips for Securing Your Online Accounts.

However, if you think changing your passwords on a regular basis will keep you safe, you’d better read Deb Lee’s post, Changing Your Password is a Waste of Time.

Job seekers, who may be particularly vulnerable, should heed the advice offered by Sharon Graham in her article, Job seekers: Beware of spammers, scammers, and schemers.

The National Cyber Security Alliance (NCSA) has free downloadable tip sheets for children, parents, college students, and anyone who uses mobile technology or social media websites.

Have you ever been the victim of an online scam, hacker, or phishing attempt? What did you do about it?

Fall Schedule of Events

Janet Barclay speaking at the POC National ConferenceIt’s a sure sign that summer’s drawing to a close when my calendar starts to fill up with speaking engagements. I’ve got one scheduled each month from September to November, which is often enough that I stay fairly comfortable with it, yet not so often that it infringes on my regular workload.

Here’s what I’ll be up to:

September 12 to 16: Tips and Tools for Virtual Assistants

I’m excited to be part of a panel of VAs who are each experts in various areas in the Virtual Assistant industry. In 10 calls, we’ll be talking about all the pieces you need to know about in order to market your VA business successfully.

Here’s the line-up, along with their areas of expertise:

  • Kristi Pavlik: Implementing Systems and Procedures
  • Christina Hills: Using Ecommerce and Autoresponders; Why WordPress is the Platform for You
  • Alyssa Gregory: Connecting with Others Through Networking
  • Rebekah Zobel Jones: Membership Sites
  • Michelle Schoen: Video Marketing
  • Kathy Colaiacovo: Social Media Strategy
  • Erin Blaskie:  Introducing Passive Revenue to Your Business
  • Tracey D’Aviero: Getting Support in Your Business

I’ve been invited to speak about Working with a Niche on Monday, September 12th at 4 pm Eastern.

All this information is being offered free of charge, so it’s a fabulous learning opportunity for virtual assistants at any stage in their businesses. For more information and to register, visit Tips and Tools for Virtual Assistants.

October 5: It’s All About Me Conference

This is a private event for City of Hamilton administrative staff, so I won’t tease you with details, other than to mention that I’ll be presenting on Organizing and Your Personality Type, the subject of my popular e-book, Organizing Your Life, Your Way.

November 3 to 5: Professional Organizers in Canada National Conference

I’ve been invited to speak again at this year’s POC Conference, which will be held in Toronto. This will mark the third time I have spoken at this important event, and I am truly honoured. My topic for this year’s Conference is Blogging: Beyond the Basics, and I look forward to sharing some of my favourite blogging strategies with professional organizers from across Canada and beyond. My session is on Saturday, November 5th at 11:00 am.

Of course, there will be lots of other interesting sessions, including keynote presentations by Erica Diamond on her Top Secrets to Success in Life and Business, and Joe Roberts on From Skid Row to CEO.

Please visit the Professional Organizers in Canada website to download a complete program or to register.

What’s on your schedule for this fall?

Free Resources and a Special Offer for Social Media Day

social media dayLast year the folks over at Mashable declared June 30th as Social Media Day. Thousands of meet-ups are taking place around the world to allow social media users to come out from behind their computer screens and connect in person. As far as I’ve heard, no event’s being held here in Hamilton, so I’m really pleased to be presenting on Social Media for Employment Counsellors for the local Employment Assistance Resource Network (EARN) this morning.

But that’s enough about me! In honour of Social Media Day, I’d like to do something for YOU, so I’m offering $5.00 off my Basic Guide for Networking on Twitter, which was launched earlier this year. To take advantage of this special, simply enter the coupon code smday when you place your order. I wouldn’t want you to miss out if you’re taking a tech break over the long weekend, so this offer will remain in effect until midnight on Friday, July 8th.

I’ve also found a couple of up-to-date free downloads for you (no email address required):

Have you ever met face-to-face with someone you met on social media? Tell us about it!

Energize Your Blog

BloggingWhat’s the biggest challenge you face with your blog? For many people, the answer to that question is thinking of ideas to blog about. If that sounds like you, be assured that you’re not alone. I’d hate to think of how much time I’ve wasted staring at my screen, finally starting to draft a post, then moving on to another topic because I just couldn’t get into it!

This year, I refuse to fall into that trap, so I’m planning my blogging topics well in advance. I’ve been a free member of Blog Energizer for over two years, and every week or so I receive a few blogging ideas by email. Sometimes I use them right away, and sometimes I make note of them to use in the future. Occasionally there’s nothing I find relevant to my blogs, but overall it’s a fabulous resource.

Blog Energizer also offers a premium membership which includes access to:

  • Daily topics to write about, no matter what market you write in
  • Additional “hot button topics” that help you take advantage of hot topics of discussion and tap into the traffic boost it can bring
  • Blog title ideas that are sure to grab your readers’ attention
  • Affiliate programs to help monetize your blog
  • The ability to distribute your promotional content, coupons to other bloggers who are eager to publish your content

They’re currently adding even more benefits, such as:

  • Monthly challenges or workshops designed to tackle various aspects of growing your blog
  • Social Buzz to tell you what posts people are Liking on Facebook across 9 different niches
  • An exclusive WordPress plugin that feeds Premium topic suggestions directly into your blog
  • A new system that will let you get involved and be rewarded for supporting other members

Because of these additions, the price is increasing to $20.00 a month effective February 1st, but if you join this month, you’ll get all these new benefits for the current price of $10.00 a month for as long as you remain a member. Pretty tempting, isn’t it?

To take advantage of this time-limited offer, simply sign up for a free membership at Blog Energizer, and they’ll send you more information. Even if you’re not interested in becoming a member, I recommend that you download the 2011 Blogging Calendar and Planner – you don’t even have to join the mailing list.

Migrating a Large Website to WordPress

After hearing me extolling the virtues of WordPress a while back, my faithful blog reader, loyal client, and lifelong sister, Kathy Stinson, asked me if we should be switching her site over. Despite my passion for WordPress, I recommended against it, thinking that the size of Kathy’s website would make for a huge and therefore very expensive project.

Since then, I learned about some tools to make the job much less onerous, told Kathy I was ready to give it a shot, and we’re both very excited to announce that her new site is now live!

Kathy Stinson's new website

Here’s how I did it:

Don’t get me wrong; a project of this magnitude doesn’t happen overnight, especially when you factor in the addition of new material and changes to existing content, but having access to that kind of technology can make a huge difference as to whether something is manageable or not.

If you only know Kathy as the author of Red is Best, be sure to check out her new site and see what she’s been up to lately!