Planning for Your Best Year Ever

With 2018 drawing to an close, you’ve likely been thinking ahead to next year. But before you begin developing your marketing plan for 2019, let’s pause to review and celebrate the last 12 months! You’ve probably accomplished a lot, even if some days it doesn’t feel like it. Your Year-End Review If you have a formal business plan, hopefully you’ve…

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How to improve your business and make life easier

Running your own business is exciting, isn’t it? If you’re like a lot of people, one of the things that makes it so appealing is that you can do things your way instead of following standard procedures that have been set in place by some corporate bureaucrat who’s never even done your job. At least, that’s how it was for…

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Summer and Your Business

Summer’s right around the corner! How will it affect your business? For many, business slows down during the summer months. This can happen if many of your clients are busy with their kids while they’re out of school, dealing with staff vacations, or away on vacation themselves. Instead of seeing this as a problem, why not take advantage of your lighter…

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Your “Why” is the core of a strong business brand

When many people think of branding, what comes to mind is a company’s logo and perhaps their tagline.  That’s certainly part of it, but it’s not the whole picture, by any means. Your brand encompasses the values that define you, your unique story, your personality, and many other factors. In fact, the way that others perceive your brand is influenced by everything…

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Interview with a Fabulous Small Business Owner (me!)

One of the many things I love about blogging is building relationships with my loyal readers. Sabrina Quairoli of Sabrina’s Admin Services is one of those readers, and she recently asked me to share some ideas to help inspire others to improve their businesses. To read Fabulous Small Business Owner Interview with Janet from Janet Barclay, simply click on the…

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How much is email worth to you?

As a professional, you probably rely heavily on email to communicate with clients, prospects, colleagues, suppliers, friends, family members, and many others. Even though we now have more ways to communicate than ever before, for most of us, email remains the most important. Despite this fact, many small businesses rely upon their web hosts for email services. It’s easy to…

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Can an appointment scheduler make you a better service provider?

You love what you do, and you love your clients (or at least most of them 😉) But you probably don’t love spending valuable time on back-and-forth emails to schedule appointments. And don’t get me started on cancellations and reschedules! Over the last couple of years, I’ve tried a lot of different tools to automate or simplify my business practices…

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It’s all about Clarity

Since 2014, I’ve chosen a single word to sum up my vision for the year, and posted it on my blog. Although I didn’t formally announce it, my word for this year is Clarity. Here’s where I felt clarity was lacking. My Online Presence: My husband, Scott, has been working with me since 2007, and we have others who assist us…

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