Janet's Blog

Six Questions You Must Answer on Your Website to Attract Your Ideal Client

By Janet Barclay | October 21, 2021 |

Have you ever shopped online for a course or a carpet cleaner and got frustrated when you couldn’t make a decision? All their sites may look professional, they all seem to offer the same thing, and maybe they even get comparable ratings and reviews. So how do you choose one over the other? There’s a big chance that people going to your site are wondering the same thing. In this post, I’ll outline six questions you must answer on your website if you don’t want them to shrug their shoulders and go to your competition. #1 – What do you…

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How to attract the best website traffic

best website traffic

You’ve launched your website and developed some great content for it. Now it’s time to generate traffic! But not just any traffic – the best website traffic is targeted. What is targeted traffic? Targeted traffic isn’t just random people ending up on your website. It consists specifically of those who are likely to use your products…

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How to improve your business and make life easier

Standard operating procedures make for a happy businesswoman

Running your own business is exciting, isn’t it? If you’re like a lot of people, one of the things that makes it so appealing is that you can do things your way instead of following standard procedures that have been set in place by some corporate bureaucrat who’s never even done your job. At least,…

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10 Simple Ways to Get the Most Mileage from Your Content

Get the most mileage from your blog by repurposing content

How many hours have you spent developing content? Probably more than you care to think about! If you’ve been marketing online for a while, I bet you’ve created enough blog posts, downloads, eBooks, reports, social media posts, articles, audio and video content to fill a library. Instead of keeping that valuable content buried on your…

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Website Owner’s Guide for Non-Techies

website owners guide

Many of my clients come to me for help because they lack either the technical skills or the time required to create or maintain a website or a blog. Whether you handle these tasks yourself or you choose to outsource them, there are a few basic terms and facts you should be familiar with. Blog: A…

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A Website Makeover for Canadian Author Kathy Stinson

Kathy Stinson

Kathy Stinson has been a well-known author since the publication of her first book in 1982. Red is Best is considered a children’s classic, and she’s had new titles published nearly every year since. When I created Kathy’s original website in 1999, the home page looked like this: It’s gone through many transformations since then…

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Interview with a Fabulous Small Business Owner (me!)

Janet Barclay

One of the many things I love about blogging is building relationships with my loyal readers. Sabrina Quairoli of Sabrina’s Admin Services is one of those readers, and she recently asked me to share some ideas to help inspire others to improve their businesses. To read Fabulous Small Business Owner Interview with Janet from JanetBarclay.com,…

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Introducing Good Life Photo Solutions

photo organizing

I’ve been very busy working on new websites lately, and I’m thrilled to show you one of them today. Background Andi had been operating her professional organizing business, Good Life Organizing, for several years. When she decided to shift her focus from residential to personal photo organizing, she needed to build on the success of…

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Why Website Maintenance Will Make You More Successful

successful

As technology evolves, website software is constantly being updated to make it more secure, faster, and more visible to search engines. Just like the software on your computer and your smartphone, your website software needs updating too. Avoiding website maintenance is like deciding not to have regular oil changes done on your car. Your vehicle…

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Domain Names: What You Need to Know

domain names

Did you know that domain names have been available for over 30 years? That’s 10 years before I even learned about the internet! You probably don’t need to know that, but if you have a business and/or a website, there are facts about domain names that you should know. In this post, I share answers…

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