Websites & Business
10 Simple Ways to Get the Most Mileage from Your Content
How many hours have you spent developing content? Probably more than you care to think about! If you’ve been marketing online for a while, I bet you’ve created enough blog posts, downloads, eBooks, reports, social media posts, articles, audio and video content to fill a library. Instead of keeping that valuable content buried on your…
Read MoreWebsite Owner’s Guide for Non-Techies
Many of my clients come to me for help because they lack either the technical skills or the time required to create or maintain a website or a blog. Whether you handle these tasks yourself or you choose to outsource them, there are a few basic terms and facts you should be familiar with. Blog: A…
Read MoreA Website Makeover for Canadian Author Kathy Stinson
Kathy Stinson has been a well-known author since the publication of her first book in 1982. Red is Best is considered a children’s classic, and she’s had new titles published nearly every year since. When I created Kathy’s original website in 1999, the home page looked like this: It’s gone through many transformations since then…
Read MoreInterview with a Fabulous Small Business Owner (me!)
One of the many things I love about blogging is building relationships with my loyal readers. Sabrina Quairoli of Sabrina’s Admin Services is one of those readers, and she recently asked me to share some ideas to help inspire others to improve their businesses. To read Fabulous Small Business Owner Interview with Janet from JanetBarclay.com,…
Read MoreIntroducing Good Life Photo Solutions
I’ve been very busy working on new websites lately, and I’m thrilled to show you one of them today. Background Andi had been operating her professional organizing business, Good Life Organizing, for several years. When she decided to shift her focus from residential to personal photo organizing, she needed to build on the success of…
Read MoreWhy Website Maintenance Will Make You More Successful
As technology evolves, website software is constantly being updated to make it more secure, faster, and more visible to search engines. Just like the software on your computer and your smartphone, your website software needs updating too. Avoiding website maintenance is like deciding not to have regular oil changes done on your car. Your vehicle…
Read MoreHow to attract new readers to your blog
When I asked members of my Facebook group recently about their biggest barrier to achieving more with their blog, the answer that came up most often was “increasing readership.” I’m guessing that many of you struggle with the same thing. You need to proactively work on continually driving traffic to your blog. Many experts say…
Read MoreHow to Maximize Your Personal Brand
What comes to mind when you think about your brand? Your logo? Your tagline? Those are part of it, but they’re certainly not the whole picture. Your personal brand includes the values that define you, your unique story, your personality, and many other factors. The way that others perceive your brand is influenced by everything you…
Read MoreA more engaging vacation property rental website
I recently had the pleasure of helping Keith with his online presence. He had created a website for his vacation rental property, but it wasn’t generating as much business as he wanted. Branding The first step was to give the site more visual appeal, to capture visitors’ attention quickly and make it more memorable. Enhancements…
Read MoreHow Plugin Updates Can Get You into Trouble
Do you regularly log into your WordPress dashboard and apply important updates? Good for you! Preventative maintenance is as vital for your website as it is for your car. But what do you do when something goes wrong? The Problem A client recently emailed me because after updating her plugins, she got an error message…
Read MoreIt’s all about Clarity
Since 2014, I’ve chosen a single word to sum up my vision for the year, and posted it on my blog. Although I didn’t formally announce it, my word for this year is Clarity. Here’s where I felt clarity was lacking. My Online Presence: My husband, Scott, has been working with me since 2007, and we…
Read MorePublic Speaking and Introversion
Studies have shown that more people fear public speaking than fear death. I can relate to that! When I started my business in 2002, I was invited to speak about Personality Type and Time Management at a local bookstore, and it was just too good an opportunity to turn down. I was so terrified, however,…
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