Posts Tagged ‘key website pages’

Media coverage is an excellent way to get your name in front of potential clients without investing in expensive advertising. Having your business mentioned on the air, in print, or online can drive traffic to your website. This is great, of course, but it usually dies off shortly afterwards. Fortunately, you can get more out of…

Next in my series about the key pages of your website, we’ll be looking at the Frequently Asked Questions (FAQ) page. Read on to learn why it’s important, find out what you should include, and see some great examples. Why you need an FAQ Page Including an FAQ page on your website benefits both you…

In my last post, I explained how testimonials and reviews on your website tell potential clients how great you are at what you do. How about taking it a step further and showing them the results of using your services or products on a portfolio page? The way you go about it will depend on…

Displaying testimonials and reviews on your website reassures visitors that your business is the real deal, making them more likely to reach out to you. I’ve already suggested strategically placing testimonials on your home, services, and products pages, but what placing them on their own dedicated page? It certainly can’t hurt, especially if you’ve received many…

The response to my current blog series has been amazing, and it warms my heart to know I’m helping so many of you improve your websites. Although today’s topic might not be as exciting as your Home page or some of your other web pages, a Privacy page is also very important, but in a…

Blogging may not be for everyone, but you can’t dispute the benefits that a blog brings to your website and your business. Millions of blog posts have been published offering tips on writing compelling blog posts. I’ve written quite a few myself! But have you ever stopped to think about your actual blog page? That’s…

In this third post in my series about the key pages of your website, I’ll be discussing the contact page. In case you missed them, the previous posts were: Is your website giving you strong results? Creating an Effective Homepage or Welcome Page Creating an About Page that Clicks Many businesses display their phone number…

Welcome to the second post in my series about the key pages of your website! If you missed the first post, I encourage you go back and read Is your website giving you strong results? Creating an Effective Homepage or Welcome Page. Now, you may well be thinking that your homepage is the most important…

You know the important role of a website in growing a profitable business. But is your website doing its job? Is it presenting the best first impression of you and your brand? Does it confidently proclaim your expertise? Do visitors instantly know what you do and who you work with? If you can’t answer those questions with a resounding “Yes!” your…