Websites & Business
Are those big photos slowing down your website?
Did you know that 40% of people abandon a website that takes more than 3 seconds to load? Just like Jerry Seinfeld and his friends at the Chinese restaurant, if they can’t get what they want when they want it, they’re going to take their business elsewhere. You know what else? Page speed is one…
Read MoreShowcase your Media Mentions to Establish your Credibility
Media coverage is an excellent way to get your name in front of potential clients without investing in expensive advertising. Having your business mentioned on the air, in print, or online can drive traffic to your website. This is great, of course, but it usually dies off shortly afterwards. Fortunately, you can get more out of…
Read MoreTie your website together with an FAQ page
Next in my series about the key pages of your website, we’ll be looking at the Frequently Asked Questions (FAQ) page. Read on to learn why it’s important, find out what you should include, and see some great examples. Why you need an FAQ Page Including an FAQ page on your website benefits both you…
Read MoreCreate a portfolio page that shows the impact of your work
In my last post, I explained how testimonials and reviews on your website tell potential clients how great you are at what you do. How about taking it a step further and showing them the results of using your services or products on a portfolio page? The way you go about it will depend on…
Read MoreAttract new clients with a powerful testimonials page
Displaying testimonials and reviews on your website reassures visitors that your business is the real deal, making them more likely to reach out to you. I’ve already suggested strategically placing testimonials on your home, services, and products pages, but what placing them on their own dedicated page? It certainly can’t hurt, especially if you’ve received many…
Read MoreHow to Make Your Products Pages More Irresistible
Whether ecommerce is your primary business or you’re selling products to supplement your professional fees, for your venture to be successful, your products page must make it easy for shoppers to find what they need and compel them to click on that Buy Now button. How to Organize Your Products Page For a great example…
Read MoreHow to Create a Services Page that Sells
It goes without saying that if you offer services, you need to put them on your website. What may be less obvious is that a simple list of services on your home page, or even on a dedicated Services page, isn’t enough. For starters, not everyone will understand exactly what a service involves. You need…
Read MoreDo you have (or need) a Privacy Policy?
The response to my current blog series has been amazing, and it warms my heart to know I’m helping so many of you improve your websites. Although today’s topic might not be as exciting as your Home page or some of your other web pages, a Privacy page is also very important, but in a…
Read MoreHow to Create an Effective Contact Page
In this third post in my series about the key pages of your website, I’ll be discussing the contact page. In case you missed them, the previous posts were: Is your website giving you strong results? Creating an Effective Homepage or Welcome Page Creating an About Page that Clicks Many businesses display their phone number…
Read MoreCreating an About Page that Clicks
Welcome to the second post in my series about the key pages of your website! If you missed the first post, I encourage you go back and read Is your website giving you strong results? Creating an Effective Homepage or Welcome Page. Now, you may well be thinking that your homepage is the most important…
Read MoreIs your website giving you strong results?
You know the important role of a website in growing a profitable business. But is your website doing its job? Is it presenting the best first impression of you and your brand? Does it confidently proclaim your expertise? Do visitors instantly know what you do and who you work with? If you can’t answer those questions with a resounding “Yes!” your…
Read MoreThe Organized Web Designer’s Office
I’ve been hosting the Productivity & Organizing Blog Carnival (formerly Professional Organizers Blog Carnival) on Your Organizing Business every month since June 2009. This month, the topic is The Organizing / Productivity Expert’s Office. While reading some of the posts my readers submitted, I remembered writing something similar in the past. It was no longer…
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