Websites & Business
Creating an About Page that Clicks
Welcome to the second post in my series about the key pages of your website! If you missed the first post, I encourage you go back and read Is your website giving you strong results? Creating an Effective Homepage or Welcome Page. Now, you may well be thinking that your homepage is the most important…
Read MoreIs your website giving you strong results?
You know the important role of a website in growing a profitable business. But is your website doing its job? Is it presenting the best first impression of you and your brand? Does it confidently proclaim your expertise? Do visitors instantly know what you do and who you work with? If you can’t answer those questions with a resounding “Yes!” your…
Read MoreThe Organized Web Designer’s Office
I’ve been hosting the Productivity & Organizing Blog Carnival (formerly Professional Organizers Blog Carnival) on Your Organizing Business every month since June 2009. This month, the topic is The Organizing / Productivity Expert’s Office. While reading some of the posts my readers submitted, I remembered writing something similar in the past. It was no longer…
Read MoreHow to Communicate Effectively with Your Web Designer
Good communication is the key to all successful relationships, including the one between you and your web designer. When things don’t go as planned, it can nearly always be attributed to a lack of communication. I’ve listed below 12 ways you can form a better connection with your designer before, during, after and throughout your…
Read MoreCreating Your Blogging Voice
When you launched your blog, did you develop a plan first, or did you just dive in? Although it may be easier just to start writing, you need to decide on a number of factors, including the voice of your blog. A good blog needs a clear and consistent voice that is communicated on every page. Consistency…
Read MoreSet Your Compass to Reach Your Goals for the New Year
With the new year less than three weeks away, it’s time to reflect on your successes and failures from 2019 and set new goals for 2020! A couple of years ago I learned about YearCompass, a fabulous free resource to facilitate this process. Before that I found the whole process of figuring out how I…
Read MoreWriting a Powerful Call to Action
Today, I’m going to talk about one of the most important steps in creating content, which is writing a strong Call to Action. And when I say “talk about” I mean that literally, because I actually have a video for you! It’s from a Facebook Live I did a couple of years ago, but the…
Read MoreA Website Makeover for one of Canada’s Top Resume Writers
Do you find it difficult to toot your own horn? I didn’t think I did, but I’ve been promising a “recent project showcase” to my newsletter subscribers for a couple of months now yet have been holding back for some reason. Not wanting to break my word, I’ve bit the bullet and am thrilled to…
Read MorePhotography + Productivity = Perfection
If we’re connected on social media, you’ve probably noticed that I’m an avid photographer. A big part of digital photography takes place in the editing process, after the image has been captured, and I enjoy trying out different apps to see how they can make a ho-hum photo into a good one, or a good…
Read MoreDo you need a Website Care Plan?
Since I became Care Plans Certified and introduced my Website Care Plans, dozens of smart business owners have chosen me as their Website Manager. Not one of them has to worry about things like WordPress updates, discontinued plugins or other security threats, because they’ve left it all in my capable hands. This means that they…
Read MoreManaging a Small Association Website
Background The Golden Horseshoe Virtual Assistants Group was established in 2008 to facilitate face-to-face networking in an industry that works primarily online. As Founder and Director, my goal is to promote the group both to potential members and to businesses who may need to hire a virtual assistant. In 2013, we signed up for a…
Read MoreSEO Strategies for 2019
If you follow me on Twitter or read my latest newsletter, you already know that my favorite session at WordCamp Hamilton 2019 was SEO is Evolving Faster Than Ever. How to survive and take advantage of all the recent changes. Paul Thompson shared so much valuable information in his 45-minute presentation that I decided to…
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